The SEO content tool for agencies running content for many clients

Give every client its own brand voice, publishing cadence, calendar and integrations, all in one workspace.

Campaign calendar

Cold brew season
Week of Nov 9 5,400 / 4,000 words
Week of Nov 16 2,000 / 4,000 words

Cannibalization. “Cold brew ratio guide” and “How to make cold brew concentrate” target the cold brew ratio cluster in the week of Nov 9. Drag one to another week, or merge them.

Drag an article to another day or week. Same-cluster conflicts get a saffron edge.

What an SEO content tool for agencies has to handle

An SEO content tool for agencies has to keep many clients separate while letting one team move fast across all of them. SupaDraft does this with brands: a single workspace holds multiple brands, and each one has its own voice, publishing cadence, calendar and integrations. Switch brands and everything follows, from the Brand score to the WordPress site a post goes to.

A lot of agency content problems come from context switching. A strategist plans for a coffee roaster in the morning and a software company in the afternoon. A writer drafts for three clients in one week. Every switch is a chance to use the wrong tone, the wrong banned word list or the wrong publishing login. SupaDraft keeps that context attached to the brand, so your team doesn’t have to carry it in their heads.


Keep every client’s voice straight

The Brand score checks each draft against that client’s brand voice and banned words. If your coffee client never wants “artisanal” in its copy, the Brand score flags it every time, in every draft for that brand. A different client with different rules gets its own checks.

The score has a checklist, and each item jumps to the exact text that needs fixing. Editors spend their review time on substance, and the voice checks happen while the writer is still drafting. The SEO content editor also scores SEO, GEO and Readability on the same draft.


Show clients where the next win is

Clients want to know what you’ll write next and why. The Terrain map gives you a clear answer. It shows each client’s keywords as a topographic map, clustered by SERP overlap, with search volume as elevation and difficulty as hatching. With the client’s Google Search Console connected, their rankings appear as pins: one for top-10 positions, another for positions 8 to 20.

Opportunities turns that into a list. It shows every keyword where the client already ranks 8 to 20, sorted by volume, each with a Plan article action. For the coffee client, that might mean refreshing the cold brew guide sitting on page two before writing anything new.


Brief writers from the live SERP

The live brief reads the top 10 Google results for a keyword and builds the brief as you watch. Your writers get competitor titles, word counts and outlines, terms with target counts, a recommended outline, People Also Ask questions and the gaps competitors leave. Every client brief follows the same structure, and every one is grounded in the current results instead of whoever wrote it last.


Plan to each client’s cadence

Every brand has its own campaign calendar. Articles are planned by week and sized by target word count, and a capacity line comes from that client’s publishing cadence. A client on four posts a month and a client on two a week each get a calendar that reflects what you’ve agreed to deliver.

The calendar also flags cannibalization when two planned articles compete for the same cluster. That’s the kind of mistake that is easy to make across a long engagement and awkward to explain later. Our guide to keyword cannibalization covers how to fix it when it slips through on an existing site.


Publish to each client’s WordPress site

Each brand connects its own WordPress site with an application password. When a draft is ready, SupaDraft shows a Google result preview with pixel-width meters for the title and meta description, then publishes or schedules the post to that client’s site. Read more about publishing and scheduling to WordPress. Webflow publishing is coming.


Step by step

A week of agency content in SupaDraft

Here’s how one strategist might run a client week.

  1. Monday: pick the targets. Open each client’s Terrain map and Opportunities list and choose the clusters for the coming weeks.
  2. Tuesday: brief. Build a live brief for each target keyword.
  3. Wednesday and Thursday: write and review. Draft in the editor with SEO, GEO, Brand and Readability scores updating live. Work the checklists, accept internal links with Tab and use section actions such as Shorten or Add example for targeted fixes, accepting each change from an inline diff.
  4. Friday: schedule. Check each post in the Google preview and schedule it to the client’s WordPress site in the week it holds on the calendar.

The ⌘K command palette makes jumping between clients, drafts and calendars a keyboard habit.


When SupaDraft fits your agency

SupaDraft fits best when your clients publish on WordPress and you want planning, briefing, writing and publishing in one place. If most of your clients run on other platforms, you can still use SupaDraft for research, briefs and writing, but direct publishing today goes to WordPress only. Integrations today are Google Search Console and WordPress.


FAQ

Agency questions

Straight answers about how SupaDraft works. Anything missing? Start free and look around.

Can each client have its own brand voice?

Yes. Each brand in a workspace has its own voice and banned words, and the Brand score checks every draft against the brand it belongs to.

Can each client connect its own Search Console and WordPress?

Yes. Integrations belong to the brand, so each client brand can connect its own Google Search Console property and WordPress site.

Can I plan different publishing cadences for different clients?

Yes. Each brand has its own cadence and calendar, and the weekly capacity line reflects that brand’s cadence.

Does SupaDraft help avoid cannibalization on client sites?

Yes. The campaign calendar flags when two planned articles compete for the same keyword cluster, so you can merge or retarget before writing starts.


Keep exploring

All features

Start free

Set up your first client brand in SupaDraft

Add a brand, set its voice and cadence, connect Search Console and map your client’s keyword terrain.